The Drupal content management system was chosen for the Townsquare TV redesign. Drupal provides an extensible framework that supports complex workflows for delivering content. A responsive design approach was used with architecture for three core device formats - desktop, tablet, and mobile. Core mobile and desktop styles are inherited when creating a new site. This means there will minimal effort required to support all devices when rolling out Townsquare TV's new site.

The sub-theme will be customized according to the design supplied by Solberg Creative.

With respect to the listing of functionality/challenges requested: Drupal and its wide variety of modules including its views feature, produced a responsive and clever website that enhanced the overall usability of the website and greatly contributes to enhancing the Townsquare TV brand.